Greek frozen yogurt is having a moment again — and this time, the momentum feels more global and more durable than the early 2010s froyo boom. Over the past few years, a new wave of Greek-style frozen yogurt shops has emerged across South America, Europe, the Middle East, and parts of Asia, with early signs of renewed interest in North America as well. What’s driving this resurgence, where is the surge taking place, and which brands are shaping the movement?
The 2026 Southwest Traders Product Show takes place on March 26, 2026, at the Orange County Fair & Events Center in Costa Mesa, California. This annual gathering is a one-day immersion into the products, ideas, and connections that can shape your frozen yogurt business for the year ahead.
And the new year begins with 49 froyo openings in 17 countries in January, even fewer than December’s 52 new froyo businesses in 19 countries. It’s traditionally the slowest time of year for froyo, though. The most openings occurred in the United States with nine, followed by the Philippines with seven; the two countries are usually the leaders in froyo shop openings.
We are officially ONE WEEK away from the biggest day of the year for the frozen yogurt industry, National/International Frozen Yogurt Day, on February 6. We’ll do our best to bring you all the NFYD/IFYD specials, so expect many updates to the following list. The list is short right now, but it’s going to get much longer.
We’ve just updated our list of frozen yogurt and food service open houses, product shows, and trade shows for 2026. The list highlights events that are valuable for anyone currently in or looking to enter the frozen yogurt industry. These gatherings showcase new products and emerging ideas, while also providing direct access to suppliers and other industry professionals.
Looking for flavor inspiration? We’ve got you covered with our 2026 flavor trends forecast. Based on insights from culinary thought leaders, including chefs, flavor experts, and industry insiders, we’ve identified the key trends that could dominate the frozen yogurt scene this year.
Here’s our tally of froyo openings in 2025 by country. If you like making comparisons, here’s last year’s tally by country. You’ll notice the most growth occurring in Australia, Lebanon, and Venezuela, while there were fewer openings in Argentina, the Philippines, and South Korea.
December was a slower month for froyo openings. We found 52 new businesses serving froyo in 19 countries, far fewer than the 77 new businesses serving froyo in 24 countries we found in November. Australia had the most openings with 16, though most of these weren’t new businesses but a result of Royal Stacks decision […]
We tracked the number of froyo openings by country in 2025, identified the 10 largest froyo chains by location count, found 12 new froyo trucks and trailers that launched this year, and tracked the new froyo flavors of the year.
The headline story: Yoajung in South Korea retained the top spot as the world’s largest froyo chain. Adding 120 locations in 2025, Yoajung currently has 684 locations, mostly in South Korea. Yogen Fruz became the 2nd largest froyo chain in the world, followed by Llaollao.
Collectively, the top 10 froyo chains now operate approximately 2,821 locations, a 24% increase (554 shops) in 2025 compared to 2024. Notably, most of the froyo chains in our top 10 grew this year, something that we haven’t seen happen for many years.
