Whether you swirl daily or treat yourself occasionally, your feedback helps frozen yogurt shops better understand what customers crave—from flavors and toppings to shop visits and loyalty.
News
Press Room →September Froyo Shop Openings and Closings
In September, we found 55 new froyo-serving businesses in 26 countries, a significant decrease from the 67 new businesses serving froyo in 27 countries in August. The Philippines reclaimed the top spot, with eleven openings. Australia and the United States had the second most openings, with seven each.
Your Voice Matters in Froyo Nation — Take the National Frozen Yogurt Consumer Survey
We’re gathering real opinions on how Americans enjoy frozen yogurt—your habits, preferences, and what keeps you coming back for more. This year’s results will be shared with froyo shops and industry leaders, and compared to last year’s trends to spotlight what’s changing and what’s staying sweet.
Yogurtland Offers a New Twist on Pumpkin Spice
Yogurtland’s Pumpkin Pie frozen yogurt is the flavor of the season. And there’s a new middle handle exclusive, Pumpkin Spice Cheesecake (Pumpkin Pie froyo + Cheesecake froyo).
Grading Countries by Their Influence on Frozen Yogurt
Frozen yogurt is beloved all over the world for its creamy tang, healthier profile, and endless customization options. But behind every successful dessert trend lies a history of innovation, cultural exchange, and creativity. Today, we take a closer look at the countries that have left their mark on the frozen yogurt industry and grade them for their influence.
Froyo in Lebanon: History, Trends, & Shops
We found 39 businesses that serve frozen yogurt in Lebanon and are not seasonal pop-ups. Of the 39, Stories Coffee, accounts for 51% (20 out of the 39), 23% are froyo shops, and the remainder are cafes and restaurants. Stories Coffee offers frozen yogurt at all of its locations.
Yogurtland Announces Exclusive Collaboration with Multi-Platinum Artist, JVKE
Yogurtland teams up with singer-songwriter, record producer, and multi-Platinum artist, JVKE, for a limited-time “this is what red velvet tastes like” frozen yogurt flavor, with exclusive toppings, a branded cup, and a branded spoon
August Froyo Openings and Closings
In August, we found 68 new businesses serving froyo in 27 countries, compared to 59 new businesses in 28 countries that serve froyo in July. The United States had the most openings for the third consecutive month, with twelve, followed by Indonesia with nine, and a tie between the Philippines and Australia, with six apiece.
Summer 2025 New Froyo Flavors and the Mystery Flavor Trend
Fruit flavors continued to be the most popular type of flavor to introduce during the summer. Of the 31 new flavors, 67% were fruit flavors. Many of these were tropical flavors and fruity combinations featuring more than one kind of fruit. The next most popular flavor category was surprising; mystery flavors accounted for 13% of the new summer flavors. Another 13% had ambiguous flavor names like Bora Bora tart and Blue Hawaii Tropical Candy.
Yogurtland To Celebrate ‘A Very Laufey Day’ with Exclusive Flavor Swirl & More
A delicious duet with TikTok sensation Laufey, featuring an exclusive flavor swirl available August 18 to 31 and a limited-edition giant spoon in-store gift with purchase on August 24, celebrating her third album’s release on August 22

