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Swirl of Honor Shop, Woody’s Yogurt Place Introduces Woody’s V.I.P. Text Club

Woody’s Yogurt Place of Mill Valley, CA just launched Woody’s V.I.P. Text Club. The new text messaging service sends exclusive offers, discounts and store news to subscribers. To join Woody’s V.I.P. Text Club, customers text the word WOODYS to 24587. They’ll immediately receive a return text with a special offer that can be used on… Read more »

Spotlight on IFYA’s Swirl of Honor Program, Special Promotion for Shops

IFYA created the Swirl of HonorTM quality seal program to recognize frozen yogurt shops around the world for their commitment to frozen yogurt excellence and to provide consumers with an easy way to identify quality frozen yogurt shops. Swirl of HonorTM shops are evaluated based on four elements: frozen yogurt quality, customer service, store cleanliness and… Read more »

IFYA’s Holiday Gift Guide: Froyo Gifts for Froyo Fans

Happy December, froyo enthusiasts! We’ve scoured the web for froyo gifts and compiled our findings on a new Pinterest board, Gifts for the Froyo Lover on Your List. Check it out! Buy some for others and some for yourself. Our favorite froyo gift finds: Plush Froyo Pillow: LittleKawaiiThings sells cute handsewn pillows, jewelry and accessories…. Read more »

List of Shops That Offer Free Birthday Froyo

Get ready to eat lots of frozen yogurt on your birthday, for free. We’ve compiled a list of 30 frozen yogurt places with free frozen yogurt birthday perks. If you know of any shops with free froyo birthday perks that we missed, let us know. We’d like this list to be as comprehensive as possible…. Read more »

Choosing the Right Custom Cups for Your Frozen Yogurt Business

What type of custom cup designs work best? We asked IFYA’s Packaging and Branding Expert, Tim Porter, to give our readers the inside scoop on designing custom frozen yogurt cups. Tim is the Owner of, which serves thousands of customers across the US and sells frozen yogurt, ice cream and gelato cups, lids, spoons,… Read more »

Woody’s Yogurt Place in Mill Valley, CA Earns Three Swirls from IFYA’s Swirl of Honor Program

Prestigious new program recognizes frozen yogurt shops for their commitment to frozen yogurt excellence SAN FRANCISCO, CA (November 19,2013) – The International Frozen Yogurt Association (IFYA)’s is proud to welcome Woody’s Yogurt Place to the Swirl of HonorTM program. IFYA assessed Woody’s Yogurt Place based on frozen yogurt quality, store cleanliness, superior customer service, and… Read more »