Halloween is a week away and we couldn’t be more excited to see Halloween spirit at froyo shops. Shops all over the world are celebrating Halloween with specials, contests, toppings, flavors, etc. Halloween falls on a Wednesday this year and that seems to lead to earlier celebrations. We’ve already seen several pumpkin painting parties, costume… Read more »
News
Press Room →National Frozen Yogurt Shop Owner Survey Closes on Wednesday, October 17
Time is running out to be part of the Second National (US) Frozen Yogurt Shop Owner Survey. The survey closes at midnight PST on Wednesday, October 17, 2018. If you own a business that serves soft serve frozen yogurt in the US, we’d love to hear from you. Shop Owners Who Take the Survey Can Find… Read more »
The Results of the Second National Frozen Yogurt Consumer Survey Are In
Last August, we launched the Second National Frozen Yogurt Consumer Survey. We invited frozen yogurt consumers in the US over 13 years old to share their thoughts about frozen yogurt by taking our short online survey. We received 204 responses. Our consumer survey was designed to measure the following: Loyalty Brand attitudes (towards major frozen yogurt… Read more »
Closing Your Froyo Shop for the Season
Most froyo shops that we talk to tell us that their business is seasonal, with the best sales on warmer days and slower sales during the winter. Even Google Trends shows a seasonal dip in online searches for frozen yogurt (the search term) with the low point in December of each year. Shops that close… Read more »
Save the Date for Menchie’s World Smile Day Celebration & Special Offer
Menchie’s is celebrating World Smile Day on October 5 with a buy one, get one free frozen yogurt offer – good at all US Menchie’s stores from 4 PM – 7 PM. Remember to save the date and make a date with a friend or loved one to enjoy froyo together. This news was provided… Read more »
Announcing the Launch of the 2nd National Frozen Yogurt Shop Owner Survey
Our Second National (US) Frozen Yogurt Shop Owner Survey is now open. The survey includes questions about shop performance, satisfaction with suppliers, operational practices, etc. Coupled with the National Frozen Yogurt Consumer Survey, the shop owner survey results will be used to better understand the frozen yogurt market in the United States. Shop Owners Who… Read more »
Final Days of the National Frozen Yogurt Consumer Survey
If you’ve ever eaten frozen yogurt and you’re over 13 in the US, we want to hear from you. Time is running out to take our frozen yogurt survey. The survey closes at midnight PST on Wednesday, September 19, 2018. Survey participants will be entered into a random drawing to win one of five $30 froyo shop… Read more »
How to Choose the Right Frozen Beverage Machine
In our previous article, A New Thirst for Frozen Beverages, we provided an overview of the frozen beverage market, discussed reasons for selling frozen beverages, and provided tips for selling frozen beverages. In this article, we focus on understanding frozen beverage machines. Specifically, we look at the types of frozen beverage machines and discuss what… Read more »
Blitzer’s! Premium Frozen Yogurt of Menifee, CA Earns Three Swirls
The International Frozen Yogurt Association (IFYA) is proud to welcome its newest member, Blitzer’s! Premium Frozen Yogurt of Menifee, CA, to the Swirl of HonorTM program. Blitzer’s! earned three swirls, the maximum possible number of swirls, based on frozen yogurt quality, store cleanliness, superior customer service, and environmentally friendly business practices. The Swirl of HonorTM… Read more »
Announcing the 2nd Annual National Frozen Yogurt Survey
The National Frozen Yogurt Survey is back! There are two versions of the survey, one for frozen yogurt consumers and one for frozen yogurt shop operators. This year we will compare the results to the previous year’s findings, enabling us to reveal trends for the first time. We are very excited to hear from the… Read more »
