Last Days of the National Frozen Yogurt Consumer Survey

Froyo eaters of America, if you’re over 13 in the US, we want to hear from you. Time is running out to take our National (US) Frozen Yogurt Consumer Survey. The survey closes at midnight PST on Friday, September 30, 2022.

Take the Survey for a Chance to Win Froyo Gift Cards

Survey respondents will be entered into a random drawing to win one of five $25 froyo shop gift cards to any US shop that offers online gift cards. The survey is open to anyone over 13 who lives in the US. One entry per person please. Responses will remain anonymous.

Take the 7-minute froyo survey now at tinyurl.com/2022froyosurvey

For full contest rules, see: https://internationalfrozenyogurt.com/official-rules-for-the-2022-national-frozen-yogurt-consumer-survey-sweepstakes/

Purpose of the Survey

We are conducting the National Frozen Yogurt Survey to better understand the US frozen yogurt market. To do this, we are gathering data directly from consumers and frozen yogurt shop owners. The consumer survey includes questions about frozen yogurt consumption, preferences, and attitudes. The results of our surveys will be shared with frozen yogurt stores and others in the frozen yogurt industry. We’ll also compare this year’s results with the results from prior years to uncover trends over time.

Share the Survey Post to Receive the Survey Results

Anyone who is interested in the survey results simply needs to share the survey invitation using a public profile. There are several ways to share the survey invitation, including sharing IFYA’s pinned Facebook post about the survey (https://www.facebook.com/froyoassociation/), pinned tweet (@froyogirl) or Instagram survey post (@froyoassociation) before September 28, 2022. Then, after sharing, send the IFYA a direct message with your email address. Your profile must be public in order to qualify.

We expect the survey results will be ready by mid-October.

Froyo Shop Operator Survey is Launching Next Month

The frozen yogurt shop operator survey will launch in October. The shop operator survey will include questions about shop performance and outlook, operations, main challenges, and more. Anyone who takes the shop operator survey will receive the results. Suppliers and others will also be given the opportunity to share the operator survey in order to obtain access to the full set of results.