Our National Frozen Yogurt Consumer Survey Closing Soon

If you’ve ever eaten frozen yogurt and you’re over 13 in the US, we want to hear from you. Time is running out to take our national (US) frozen yogurt consumer survey. The survey closes at midnight PST on Tuesday, September 24, 2019.

Survey participants will be entered into a random drawing to win one of five $25 froyo shop gift cards to any US shop that offers online gift cards. The survey is open to anyone over 13 who lives in the US. One entry per person please.

Take the 5-minute National Frozen Yogurt Consumer Survey now, http://tinyurl.com/3rdfroyoconsumersurvey

For full contest rules, see: http://internationalfrozenyogurt.com/official-rules-for-the-third-annual-national-frozen-yogurt-consumer-survey-sweepstakes/

Purpose of the Survey

We are conducting the National Frozen Yogurt Survey to better understand the US frozen yogurt market. To do this, we are gathering data directly from consumers and frozen yogurt shop owners. The consumer survey includes questions about frozen yogurt consumption, preferences, and attitudes. The results of our surveys will be shared with frozen yogurt stores and others in the frozen yogurt industry.

To receive the results of the consumer survey, share the survey invitation. The survey invitation can be found pinned to our Facebook page,(https://www.facebook.com/froyoassociation/), pinned to our Twitter account (@froyogirl) and posted to our Instagram account (@intlfroyoassn).

Since this is the third year that we’re sponsoring the frozen yogurt survey, we can also compare this year’s findings to the findings in previous years. We are very excited to hear from the frozen yogurt community and reveal the current state of the frozen yogurt industry.

The Shop Operator Survey is Launching Soon

The frozen yogurt shop operator survey will launch on October 2. The shop operator survey will include questions about shop performance and outlook, operations, main challenges, and more. Anyone who takes the shop operator survey will receive the results. Suppliers and others will also be given the opportunity to share the operator survey in order to obtain access to the full set of results.