The Third National Frozen Yogurt Shop Owner Survey is now open. Anyone who owns a frozen yogurt shop or a business that serves frozen yogurt in the US is encouraged to participate. Owners who take the survey will be able to sign up to receive the survey results while taking the survey. The results will help froyo shop owners better understand how their shop compares to other shops. This year’s results will also be compared to last year’s results.
Coupled with the National Frozen Yogurt Consumer Survey, the shop owner survey results will be used to better understand the overall frozen yogurt market in the United States. The Third National Frozen Yogurt Shop Owner Survey asks shop owners about shop performance, satisfaction with suppliers, operational practices, management practices, outlook, etc.
The anonymous survey takes about 7 minutes to complete and can be found at, https://tinyurl.com/3rdfroyoshopsurvey
The survey will remain open from now till midnight PST on Wednesday, October 23, 2019.
Access to the Survey Results
Suppliers and others who are interested in the results but do not own a frozen yogurt store can receive the full survey results by sharing IFYA’s pinned Facebook (@froyoassociation) post about the survey, reposting the Instagram post about the survey (@intlfroyoassn), or retweeting the pinned survey tweet (@froyogirl).
Any email addresses collected during the survey will not be used or shared except to share the survey results.
Only foodservice business owners who participate in the current National Frozen Yogurt Shop Owner Survey, those who share the survey URL, and IFYA advisory board members will have free access to the full results of the shop owner survey. IFYA members will have free access to a limited set of results.
