Final Days of the National Frozen Yogurt Consumer Survey

If you’ve ever eaten frozen yogurt and you’re over 13 in the US, we want to hear from you. Time is running out to take our frozen yogurt survey. The survey closes at midnight PST on Wednesday, September 19, 2018.

Survey participants will be entered into a random drawing to win one of five $30 froyo shop gift cards to any US shop that offers online gift cards. The survey is open to anyone over 13 who lives in the US.

Take the National Frozen Yogurt Consumer Survey, http://tinyurl.com/2ndfroyoconsumersurvey

For full contest rules, see: http://internationalfrozenyogurt.com/second-annual-national-frozen-yogurt-consumer-survey-official-rules/

Purpose of the Survey

We are conducting the National Frozen Yogurt Survey to better understand the US frozen yogurt market. To do this, we are gathering data directly from consumers and frozen yogurt shop owners. The results of the survey will be shared with frozen yogurt stores and others in the frozen yogurt industry.

This year we will compare the results to the previous year’s findings, enabling us to reveal trends for the first time. We are very excited to hear from the frozen yogurt community and reveal the current state of the frozen yogurt industry.

The Shop Operator Survey

The frozen yogurt shop operator survey will launch in late September, after the consumer survey closes. The shop operator survey will include questions about shop performance and outlook, operations, main challenges, and more. Anyone who takes the shop operator survey will receive the results. Suppliers and others will also be given the opportunity to share the operator survey in order to obtain access to the full set of results.