Back in 2016, we recommended that froyo shops use Facebook, Instagram, and Twitter. In 2024, we think froyo shops should be on Instagram, Facebook, and perhaps TikTok.
Posts By: IFYA Administrator
Benefits of Social Media for Froyo Shops
Social media platforms facilitate conversation and connection with your customers and community. The largest social media platforms are free to join and easy to set up and manage. Also, they’ve created tools for businesses to encourage platform use. For consumers, social media platforms make it easy to connect with your shop, stay informed, and share their opinions with others in the online community.
April Froyo Shop Openings & Closings
There were fewer froyo shop openings in April than in March. We found 46 new froyo shops in 17 countries that opened in April compared to 60 new froyo shops in 23 countries in May.
Celebrating Earth Day: The Eco-Friendly Froyo Revolution
Earth Day is the perfect time to reflect on the environmental impact of our daily choices, particularly in the food and frozen yogurt industry. Eco-friendly practices in froyo shops can take many forms, from sourcing ingredients locally to reduce your shop’s carbon footprint, to using biodegradable or recyclable containers and utensils. Additionally, implementing energy-efficient equipment and lighting can significantly decrease a shop’s environmental impact.
Yogurtland Makes It Easy to Show Your Appreciation to Nurses, Teachers & Moms This May
With National Nurses Day (May 6), Teachers’ Day (May 7), and Mother’s Day (May 12) coming up, join Yogurtland in celebrating some of the incredible individuals who make our lives brighter. Free delivery on froyo orders $15 and over placed through the Yogurtland website or app from May 1 – 14.
Froyo Shops in Croatia: History, Trends & Shops
Froyo arrived relatively late to Croatia, where gelato has long been established. The first froyo shop in Croatia, Chill, opened in 2012 in Rijeka. It hasn’t been easy for froyo shops. Even established international froyo chains have struggled in Croatia. Many froyo shops are seasonal as well. Croatia, located on the Balkan Peninsula, has a… Read more »
PASMO’s New Line of Soft Serve Machines with Heat Treatment Technology
PASMO America, known for the world’s quietest soft serve machines, has unveiled a new line of soft serve machines equipped with an innovative heat treatment feature. This advanced technology promises to revolutionize the way businesses manage their soft-serve offerings, providing enhanced safety, consistency, and cost-effectiveness.
Does Your Froyo Shop Need a Website in 2024?
In 2024, a restaurant website is more than a digital brochure—it’s a dynamic tool for growth. While Google Places and social media play crucial roles, they complement rather than replace a well-crafted website. Invest wisely, harness the benefits, and create an online presence that leaves a lasting impression on your guests.
Now Trending: Acai in Australia
While acai bowls were initially perceived as a nutritious breakfast option, the perception has evolved and Australians are seeking acai as a late-night snack. Acai shops have responded to the trend by staying open later. The soft serve form of acai is more attractive and more appealing on social media. This also explains why Australian frozen yogurt shops are adding acai.
PASMO America Adds New Manufacturer’s Rep Group, Professional Reps
PASMO America, known for the world’s quietest soft serve machines, is pleased to announce the addition of Professional Reps as a new manufacturer’s rep group. Professional Reps brings over 60 years of legacy, three generations of commitment, and a reputation for customer-focused service that goes above and beyond industry norms.