When asked what makes Yogurt Park so successful, Ryan attributes it to history, location, and the loyalty of generations of Yogurt Park fans. Many customers can remember coming to Yogurt Park with their parents or grandparents. UCB alumni have fond memories of late night froyo runs and they’ll come in for a froyo when they return to campus. They have customers who come every day.
Posts Tagged: froyo shop advice
13-Year Old Frogurt Self-Serve Frozen Yogurt is Thriving with Record Sales
Rising costs, labor shortages, and pandemic shutdowns have led to a string of frozen yogurt shop closures. But some froyo shops are still thriving. Take thirteen-year old Frogurt Self-Serve Frozen Yogurt in Santa Fe, New Mexico. Their sales are better than ever. The store was open all through 2020, take-out only. It was their 2nd… Read more »
Interview with the Owner of PennyLane Sweets & Treats
We are pleased to share a guest post from Katerina Kohlwes, principal designer of Mindful Design Consulting, a leading interior design firm based in San Diego, CA. This post is the first in a series of interviews with Mindful Design Consulting clients. By Katerina Kohlwes At Mindful Design Consulting, we have always been interested in… Read more »
Common Mistakes of New Froyo Shop Owners
Many new froyo shop owners are new to the restaurant industry. The good news is that running a frozen yogurt shop is less complex than running a restaurant that serves cooked food. The bad news is that the simplicity and low entry barriers of the frozen yogurt model attract many more competitors. We’ve visited and talked… Read more »
Thoughts on Froyo Sampling Policies
Some self-serve frozen yogurt shops that don’t allow customers to get their own samples. A few don’t allow any sampling at all. Reasons For Not Allowing Sampling From the business perspective, sampling can lead to perceived product waste. Some “abuse” occurs when people take many samples without making a purchase. Customers might also reuse sample cups,… Read more »
Social Media Advice for Froyo Shops: Keeping Your Audience Engaged
We’re continuing our series of blog posts on social media and frozen yogurt shops. In our last post, we recommended that frozen yogurt shops have accounts on Facebook, Instagram and Twitter. Opening the accounts is the easy part; the next challenge is to gain a following and keep your audience engaged. This usually takes time… Read more »