A growing number of Chinese restaurants—especially in Los Angeles, the San Gabriel Valley, New York, and Houston—are adding handmade yogurt to their menus. This trend mirrors what’s happening in the broader yogurt category: multicultural brands and culturally specific formats are gaining influence and market share.
Australian frozen yogurt shops have earned a reputation for exceptional, inventive toppings, and the momentum keeps building thanks to a mix of creativity, competition, and smart collaborations. The result is a toppings culture that feels more like a curated dessert bar than an afterthought.
Greek frozen yogurt is having a moment again — and this time, the momentum feels more global and more durable than the early 2010s froyo boom. Over the past few years, a new wave of Greek-style frozen yogurt shops has emerged across South America, Europe, the Middle East, and parts of Asia, with early signs of renewed interest in North America as well. What’s driving this resurgence, where is the surge taking place, and which brands are shaping the movement?
We tracked the number of froyo openings by country in 2025, identified the 10 largest froyo chains by location count, found 12 new froyo trucks and trailers that launched this year, and tracked the new froyo flavors of the year.
Pop-up shops have recently become a popular strategy for frozen yogurt brands to create buzz, test markets, and engage with customers in unique ways. These temporary stores are thriving, offering brands a chance to showcase their products in high-traffic areas and adapt to local tastes. Brands are using pop-up stores to host events, offer free gifts and coupons, and create Instagrammable moments to boost brand awareness. This approach works particularly well with younger demographics who value novelty and exclusivity.
Curious about the latest flavor trends? We’ve got you covered with our 2025 flavor trends forecast. Based on insights from culinary thought leaders, including chefs, flavor experts, and industry insiders, we’ve identified the key trends that might dominate the frozen yogurt scene this year. Here’s a look at the flavors that are making waves in the frozen dessert scene.
Croissants have been used as cones at Heavenly Yogurt in San Diego (Cro-Yo), and flat versions are offered as froyo toppings at Yogurt World in South Korea. Froyo Heaven in Lebanon uses a chocolate croissant as a base for the Em Ali Soft Serve. The croissant is paired with sweet milk, pistachio flakes, shaved almonds, and soft serve froyo. And Yonique Froyo offers croissant cones topped with froyo and sauce at the Sunway Centre branch in Brunei.
There were fewer froyo shop openings in February, 28 openings in 13 countries than January’s 38 new froyo shops in 17 countries. Last February 2022, we found 20 openings. The most froyo shop openings occurred in Indonesia with seven, followed by the US with four. J CO had the most openings, opening three shops in […]
The bite-sized yogurt cubes and yogurt slices trend started in mainland China, possibly Shanghai. Fried yogurt slices have been a popular street food in China since 2015 or so. Street food vendors in mainland China started making thicker yogurt slices and cubes around 2017 – 2018. Yogurt cubes and slices are made on freezing pans […]
It’s time for our annual National Frozen Yogurt Month feature, where we take a look at the popularity of frozen yogurt, based on Google Trends. Google Trends captures how often people use particular search terms on Google Search, which has a search engine market share of 92% in 2021. Bing comes in second with a […]
