Posts By: IFYA Administrator

Yogurtland’s Festive Holiday Line-Up

Yogurtland, the leading self-serve frozen yogurt brand, is celebrating the spirit of the holiday season with a new flavor, Peppermint Fudge Brownie, an online-exclusive Gingerbread Wonderland Cup, and a limited-time only Gingerbread Man cookie topping.

Veterans Day Deal at Yogurtland

Veterans and active duty military guests, Yogurtland would like to invite you to enjoy an exclusive 15% off in-store discount on Monday, November 11, 2024. Simply show your military ID to receive this thank you offer at participating Yogurtland locations nationwide.

Results of the 2024 National Frozen Yogurt Consumer Survey

Froyo shop visit frequency and loyalty were stable for the past few years, but we saw a few changes this year, including a large increase in the percentage of respondents who have reduced froyo consumption due to price (56% in 2024 vs. 37% in 2023).  That’s the majority of respondents, for the first time. On a more positive note, 79% of respondents said they were willing to pay more for high quality froyo.

Happy Froyo Halloween

We’ve been busy tracking Halloween froyo deals, specials, and events from around the world so that we can bring you the most comprehensive list of Halloween specials. We will continue to update our list as we see new Halloween froyo deals and events. There will be many updates.

Froyo in Oman: History, Trends & Shops

Froyo shops arrived relatively late to Oman and self-serve froyo is relatively rare in Oman. However, the first froyo shop in Oman was a self-serve froyo and gelato shop called Yogelato at Muscat Grand Mall. Yogelato was a new brand created by Oman’s Gulf Brands, a subsidiary of Al Madina Financial and Investment. Their goal was to open Yogelato in neighboring countries.

Deal Alert: A Sweet Treat for You and a Friend at Yogurtland on Tuesday, October 22

Yogurtland is serving up a double dose of fun on Tuesday, Oct. 22 with a special online exclusive buy one Dirt Cup, get one free offer. Available exclusively through Yogurtland’s website or mobile app, guests can treat themselves and a friend to this delicious dessert by using the code DIRTCUP2 at checkout.

Froyo Rises Again in South Korea

New yogurt ice cream stores are opening in South Korea and attracting younger consumers, led by Yoajung and Yogurt World. Yoajung was founded in 2020 and was recently acquired by Samhwa (Food Products) in July 2024. Both brands emphasize the healthiness of their offerings and both are counter-serve. Both are growing rapidly.

September Froyo Shop Openings and Closings

In September, we found 51 new froyo shops in 16 countries, compared to 58 new froyo shops in 17 countries in August. The Philippines had the most openings, with fifteen, followed by Indonesia with seven. In August, Indonesia had the most openings with twelve. Llaollao had the most openings in September, with five in the Philippines, followed by J.CO with three in Indonesia and Tah-mee with three in the Philippines.