We recently welcomed back Rhian Williams, Director of Plas Farm, to our roster of frozen yogurt industry experts. Rhian became involved with the IFYA early on and we are thrilled to have her back as our expert in the European and Middle Eastern frozen yogurt markets. Plas Farm is the UK’s leading frozen yogurt manufacturer… Read more »
Posts Tagged: Rhian Williams
Overview of the European Frozen Yogurt Market
Happy International Frozen Yogurt Day! We have the perfect article for IFYD from Rhian Williams, Business Development Director for Plas Farm Ltd (the UK’s leading frozen yogurt manufacturer) and the IFYA’s UK/European Product Development Expert. Rhian takes a look at the European frozen yogurt market, including its development, key trends and outlook. Overview of the… Read more »
Introducing IFYA’s UK/European Market & Product Development Expert, Rhian Williams of Plas Farm LTD

This is the first of a series of blog posts introducing you to IFYA’s distinguished, multinational panel of frozen yogurt industry experts. Many of our experts have been involved in the frozen yogurt industry for decades. They know just about everything there is to know about starting and operating a frozen yogurt store, frozen yogurt… Read more »