Posts Tagged: froyo survey results

Froyo shop visit frequency and loyalty were stable for the past few years, but we saw a few changes this year, including a large increase in the percentage of respondents who have reduced froyo consumption due to price (56% in 2024 vs. 37% in 2023).  That’s the majority of respondents, for the first time. On a more positive note, 79% of respondents said they were willing to pay more for high quality froyo.