This is our favorite post to write all year: Our annual froyo gift guide. The curated froyo gift guide is full of unusual froyo gifts for all the froyo fans on your gift list. Our 2018 Froyo Gift Guide For the Stylish Jet Setter: llaollao has come out with the cutest green apple frozen yogurt takeaway […]
News
Press Room →The Results of the Second National Frozen Yogurt Shop Owner Survey
Last September, we invited frozen yogurt shop owners across the United States to take the Second National Frozen Yogurt Shop Owner Survey. The anonymous online survey asked about operational practices, shop and owner characteristics, supplier satisfaction, concerns, and shop performance. This research project was inspired by the desire to learn more about the frozen yogurt industry […]
Is It Time to Repair or Replace Your Soft Serve Machine?
A quality soft serve machine can last for many years, but there are reasons why you might not want to wait till your machine is on its last legs before considering replacement. The main reasons are cost and quality. If your machine’s performance has degraded over the years, it’s definitely time to consider getting a […]
Third Party Gift Card Program Vendors
In our earlier post, we talked about the appeal of gift cards and the types of gift card programs. We concluded that for frozen yogurt shops, the choice boils down to a closed loop program from a merchant bank and a closed loop program from a gift card vendor. Typically, the gift card vendor offers […]
Frozen Yogurt Shop Gift Card Programs
We recently ran the National (US) Frozen Yogurt Consumer Survey and offered survey respondents a chance to win frozen yogurt gift cards. This was the second year that we offered this type of prize as an incentive for frozen yogurt fans to participate in our survey. Winners were allowed to choose a gift card to […]
Menchie’s to Thank Veterans With Free Froyo on Veterans Day
Menchie’s continues its tradition of honoring veterans for their service with its Veterans Day special. Veterans and military personnel who show their military ID at a Menchie’s in the US on November 11, 2018, will receive 6 oz of froyo for free. This is the sixth year that Menchie’s has thanked veterans with free froyo […]
2018 Halloween Froyo Shop Specials
Halloween is a week away and we couldn’t be more excited to see Halloween spirit at froyo shops. Shops all over the world are celebrating Halloween with specials, contests, toppings, flavors, etc. Halloween falls on a Wednesday this year and that seems to lead to earlier celebrations. We’ve already seen several pumpkin painting parties, costume […]
National Frozen Yogurt Shop Owner Survey Closes on Wednesday, October 17
Time is running out to be part of the Second National (US) Frozen Yogurt Shop Owner Survey. The survey closes at midnight PST on Wednesday, October 17, 2018. If you own a business that serves soft serve frozen yogurt in the US, we’d love to hear from you. Shop Owners Who Take the Survey Can Find […]
The Results of the Second National Frozen Yogurt Consumer Survey Are In
Last August, we launched the Second National Frozen Yogurt Consumer Survey. We invited frozen yogurt consumers in the US over 13 years old to share their thoughts about frozen yogurt by taking our short online survey. We received 204 responses. Our consumer survey was designed to measure the following: Loyalty Brand attitudes (towards major frozen yogurt […]
Closing Your Froyo Shop for the Season
Most froyo shops that we talk to tell us that their business is seasonal, with the best sales on warmer days and slower sales during the winter. Even Google Trends shows a seasonal dip in online searches for frozen yogurt (the search term) with the low point in December of each year. Shops that close […]
