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First National Frozen Yogurt Consumer Survey Results

Last August, we invited all frozen yogurt consumers in the US over 13 years old to share their thoughts about frozen yogurt by taking our short online survey. We received 174 responses from across the US. About the Respondents Our sample composition seems representative of US frozen yogurt consumers. It’s estimated that women account for 70%… Read more »

Thoughts on Froyo Sampling Policies

Some self-serve frozen yogurt shops that don’t allow customers to get their own samples. A few don’t allow any sampling at all. Reasons For Not Allowing Sampling From the business perspective, sampling can lead to perceived product waste. Some “abuse” occurs when people take many samples without making a purchase. Customers might also reuse sample cups,… Read more »

Iconic Froyo Shops (Not on the East Coast or in California)

In this post, we take a look at iconic frozen yogurt shops outside of California and the East Coast, starting with the most famous old school froyo chain. TCBY, once the world’s largest frozen yogurt chain, started with one store in Little Rock, Arkansas in 1981. The original location closed in 2002 but there are… Read more »

IFYA Launches the First National Frozen Yogurt Shop Owner Survey

The First National (US) Frozen Yogurt Shop Owner Survey launches today. The survey asks shop owners about shop performance, satisfaction with suppliers, operational practices, management, etc. We would like to see high levels of participation. Therefore, shop owners who would like free access to the results must take the survey. Shop Owners Who Take the… Read more »

First National Frozen Yogurt Survey Closes Soon

Be part of the first National (US) Frozen Yogurt Consumer Survey before time runs out. The survey closes on September 20, 2017. Complete the Frozen Yogurt Survey for a Chance to Win Froyo Gift Cards We are conducting the National Frozen Yogurt Survey to better understand the US frozen yogurt market. For this reason, we’d… Read more »

Summer 2017 Froyo Flavor Roundup

We’ve compiled a list of the froyo flavors that were introduced this summer. Summer is stone fruit season, picnic time and a time for refreshing sorbets and fruity flavors. Peaches were particularly popular as a frozen dessert flavor this summer. National food holidays like National Blueberry Muffin Day (July 11), National Strawberry Shortcake Day (June… Read more »

Yogurtland Introduces Ice Cream

Yogurtland has more options than ever, now that they’ve added two new ice cream flavors, Rich Chocolate and Creamy Vanilla. With the addition of two delicious, creamy ice cream flavors, everyone can customize their dessert creations to their specific likes. Yogurtland has over 60 toppings ranging in candy, fruit, nuts, cookies, and more, so the customization… Read more »

2017 Western Foodservice & Hospitality Expo Recap

We’re back from the Western Foodservice & Hospitality Expo, sponsored by the California Restaurant Association. This three day foodservice event took place at the Los Angeles Convention Center on August 27-29. The event is open to trade and business members and features many educational seminars, food demos, a tradeshow, and lots of free food. The… Read more »

Announcing the First National Frozen Yogurt Survey

Our First National Frozen Yogurt Survey has launched. Starting today, we invite all frozen yogurt consumers in the US over 13 years old to share their thoughts about frozen yogurt by taking our short online survey. The goal of the survey is to better understand the US frozen yogurt market. For a more comprehensive understanding,… Read more »